Hi! I am Neha Agarwal
Hi! I am Neha Agarwal
Founder, Women Marketers
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Seasoned Growth Marketing Manager with extensive experience in B2B tech and integrated marketing. I’ve developed brand strategies and demand generation tactics for leading brands. My expertise spans brand strategy, digital marketing, content creation, and lead generation. Passionate about turning complex marketing challenges into growth opportunities, I bring a strategic edge to help businesses thrive in competitive markets.
Languages
English, Hindi
Time Available
30 Minutes
Next Availability
17th September, 2024
$ 30 / 30 Min
$ 30 / 30 Min
About Me
Growth marketing can be a complex maze. You're balancing brand strategy, content marketing, lead generation, and digital campaigns, all while managing countless other priorities.
I can be your objective partner on this journey, providing fresh perspectives and challenging your approach to drive better results.
With extensive experience in brand marketing and demand generation at major B2C brands like Mondelez, HUL, and Godrej, I’ve developed strategies that cut through the noise. My expertise spans B2B tech, integrated marketing, and brand strategy.
Some of the things I'd love to help you with include:
• How to Build a Strong Brand.
• What Strategies to Use for Demand Generation.
• How to Leverage Digital Marketing.
• What Content Marketing Approaches Work Best.
• How to Generate Leads Effectively.
• Who to Consult for Brand and Marketing Strategy.
• How to Optimize Your Marketing Efforts.
Let’s connect and explore how we can achieve your goals together. Book a session with me today, and let’s get started!
Expertise
Brand Strategy
Brand marketing is at the core of my expertise. Crafting compelling brand narratives and developing strategic positioning are key to creating strong, memorable brand identities. I focus on building and enhancing brand equity through cohesive strategies that resonate with target audiences and differentiate you in a crowded market. By aligning brand messaging with business objectives, I help brands create lasting impressions and drive customer loyalty.
Digital Marketing Strategy
In today’s digital age, effective digital marketing is crucial. I leverage a range of digital channels to enhance visibility, engage audiences, and drive conversions. My expertise includes crafting data-driven digital strategies that encompass SEO, PPC, social media, and email marketing.
Content Marketing
Content marketing is a powerful tool for building authority and driving engagement. I excel in developing content strategies that deliver value and resonate with your audience. From blog posts and whitepapers to social media content and video, I create compelling and relevant content that supports your marketing objectives. My goal is to ensure that content not only attracts but also retains and converts your target audience.
Lead Generation & Conversion
Generating high-quality leads is essential for business growth. I design and implement lead generation strategies that attract, capture, and convert prospects into customers. By utilizing a mix of inbound and outbound techniques, including content offers, webinars, and targeted campaigns, I help businesses build robust lead pipelines and achieve their sales targets.
Marketing Strategy
Marketing consulting involves providing tailored advice to optimize your marketing efforts. I work closely with businesses to identify gaps, develop strategic plans, and implement effective marketing initiatives. My approach is data-driven and results-oriented, aiming to refine your marketing strategies and maximize ROI. Whether you need guidance on campaign execution or overall strategy, I’m here to help.
Work Experience
Jan, 2024 to Present
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• Develop engaging and relevant content for women marketers to enhance their skills and industry knowledge.
• Foster a supportive network of women marketers through events, workshops, and online platforms.
• Partner with brands to create co-branded content and provide exposure to both parties.
• Research and analyse trends in marketing to provide actionable insights and strategies to the community.
Oct, 2023 to Mar 2024
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• Formulate and implement comprehensive marketing strategies to drive brand growth and market presence.
• Oversee marketing budgets and ensure optimal allocation of resources for maximum ROI.
• Lead and manage marketing campaigns, including digital, print, and event-based promotions.
• Analyze campaign performance and adjust strategies based on data-driven insights to improve outcomes.
Apr, 2022 to Sep 2023
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• Enhance brand awareness and manage rebranding efforts to align with global and local market needs.
• Define and execute global marketing strategies while adapting plans to regional markets.
• Develop customer use case stories and collaborate with sales teams to drive enterprise growth and build an engaged customer base.
• Design and implement marketing programs for various customer segments and channel partners, measuring ROI and effectiveness.
Jan, 2019 to Apr 2022
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• Led marketing and business development efforts across South East, Middle East, and Africa, managing a diverse team.
• Spearheaded demand generation and growth marketing campaigns through multiple channels, including digital and offline media.
• Developed and executed sales programs, including content syndication, email marketing, and webinars to support pipeline growth and revenue goals.
• Compiled and presented comprehensive reports to global and regional stakeholders, detailing performance and strategic insights.